Basically what you need to know is that, if you aren’t using social media to market yourself, especially Google+ you can kiss your search engine results goodbye. If you want to know how to easily market your business on social networking sites, contact us.

I created this tutorial for Squidoo.com. You can check out the original here.

Here are some simple tips and tricks to create a great video tour of a house for sale.

Equipment:

I prefer a DSLR that allows you to add a wide angle lens attachment. I personally use a Canon T2i with a stock lens and a .44nm Fisheye adapter.

A tripod that moves smoothly is essential for room pans.

Clean audio is essential. You can pick up a Zoom H4n, H2, or H1 for about $100-$250. Also, buy a lapel mic and extension cable.

For still photos, get an external flash.

Start with a walk through of the house, making sure it is staged correctly. The same rules that apply for an open house apply to a video tour. Get rid of clutter, stow away the pets, make sure the walls are clean and painted, etc… Take note of the areas that you want to highlight in your video.

Take still photos and room pans of everything, even if you are positive that you will never use them. (You never really know) Take shots of every room from multiple angles. Use an external flash facing the ceiling to maximize your lighting, while minimizing ugly shadows. Don’t forget exteriors and local landmarks, if available.

Set up a video conversation in the rooms you want to showcase. The key is to establish a sense of walking through the home using your words. Describe what you see when you walk in the door. And what you would see as you walk through in one pass.

Example: As you walk in the front door, you see the family room to the left… the staircase leads you up to the master bedroom with an in suite bathroom, two smaller bedrooms with another large bathroom… As you come back downstairs, to the right is the large kitchen, which we’ll talk about in a minute… The finished basement has a large laundry room and a hidden storage area…)

Create excitement about the room you want to showcase on camera. Talk about the details and craftsmanship, it’s potential as a room for entertaining.

Talk about the land and surrounding area. Highlight the walk-ability, shopping, dining, etc..

End with a specific “Call to action” with an easy to remember url or phone number. Have a graphic that corresponds to the information.

When editing it all together, overlay the still and room pans over your tour conversation. Create motion in stills with slow zooms and pans. Make a lower third with the address and agent info.

Check out some of our samples here.

When uploading the tour to youtube, include as much detail as possible in the description for better search results.

Click here to view the video on YouTube.

We have an exciting deal this month exclusively for Real Estate Agents! All throughout December you can get a MyHomesMedia Hosted Video Home Tour for just $400! Also, you can get a $50 credit towards a future home tour if you recommend someone that does a tour in December. Lets get your house shot while the grass is still green!

Click here to view the video on YouTube.

Have a safe and happy Thanksgiving! And remember, as the holiday shopping season kicks off, be sure to support small businesses in your area.

-MyHomesMedia

Click here to view the video on YouTube.

Thierry Roche of ReMax Premier gives us a tour of this 5 bedroom 3 bathroom home built for entertaining, as well as entertainment.

About Bridge the Gap Media -

Bridge The Gap Media was created to help companies increase sales & build better foundations for future growth. We accomplish this by improving how organizations communicate, market & sell to customers. We focus our years of expertise on the sales and marketing part of the equation by making sure the right marketing, people, training, technology, systems and processes are in place. Our process is straight forward. We assess each of our clients’ individual needs then build a customized strategy and executable plan to drive revenue growth. We focus on the marketing and people inside the company and drive revenue increases by building marketing and sales plans that work.

Click here to view the video on YouTube.

Click here to view the video on YouTube.

Our latest video for Christopher Upham from Upham Real Estate

From the MLS listing

Impeccable restoration of a stately 1920′s Rosemont Federal, nearly $600k in updates! New slate & copper roof; True chef’s gourmet kitchen w/ Wolf, SubZero & Miele appliances. Attention to every detail including moldings, custom built-ins w/ accent lighting & Restoration Hardware fixtures. Gorgeous landscaped grounds set in quiet neighborhood; Mins to DC & airport; Walk to OldTown, DelRay & Metro

Click here to view the video on YouTube.

Happy Fourth of July from MyHomesMedia!!! Does your business have a holiday marketing campaign strategy? This is the perfect time of year to build your plan. We can produce your Labor Day, Halloween, Thanksgiving, Christmas, New Years Eve, and Valentines Day greetings all in one day, saving you time and money!!! Find out more by clicking contact at the top of the page.